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Convinced that consumers are finally ready to shop online for Picassos and choice Persian rugs in addition to car parts and Pez dispensers, Sotheby's, the blue-chip auction house, and eBay, the internet shopping giant, plan to announce Monday that they've formed a partnership to stream Sotheby's sales worldwide. Starting this fall, most of Sotheby's New York auctions will be broadcast live on a new section of eBay's website. Eventually the auction house expects to extend the partnership, adding online-only sales and streamed auctions taking place anywhere from Hong Kong to Paris to London.
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