Mobile Devices to Be Used for Research, Purchases and Cross-Channel Connections This Holiday Season, Survey Finds
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MarketLive, a provider of multichannel commerce technology and services solutions, released the results of its fourth annual Mindset of a Multi-Channel Shopper survey. The report gives retailers timely insights into the rapidly changing arena of shopping online (including increasingly via mobile devices), as well as strategies to help merchants prioritize and improve return on investment as they head into the holidays, the most crucial time of the year for many businesses.
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