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June 20, 2012
In honor of hitting 1 million Twitter followers, luxury brand Burberry sent approximately 3,000 thank-you GIFs to fans last Monday. The thank-you e-cards were personalized with followers' names and were tweeted to them directly. While this certainly seems like a nice sentiment, especially given that Friday was the GIF's 25th birthday, I wanted to determine what impact these tweets had.
June 20, 2012
June 20, 2012
Pennsylvania Governor Tom Corbett announced that Dollar General will locate its new distribution center in the state, creating more than 500 jobs and an additional 75 indirect trucking jobs. "My goal is simple: to make sure there's a job out there for every Pennsylvanian who wants one," Corbett said. "Our effort to bring Dollar General to Berks County means that 500 people will have the opportunity to earn a paycheck."
June 20, 2012
HTML5 is a hot topic these days, with the media claiming that it will one day replace Flash altogether. Well, tell that to Ikea. The Swedish retailer — along with its agency, BBDO — has just rolled out a new site to Russian consumers that's built on Flash, not HTML5.
June 20, 2012
Amazon.com has launched a MyHabit fashion site mobile app for the Kindle Fire and Android mobile phones. Amazon launched the MyHabit mobile app for the iPhone last August. Amazon launched the MyHabit.com "private" fashion sale site last year. Anyone can register for the site for free, which offers up to 60 percent off handpicked styles from designer and boutique brands across women's, men's, children's and home departments. Amazon calls the site a "luxurious fashion destination for shopping handpicked items."
June 20, 2012
The mobile revolution may have convinced retailers that all screen sizes are shrinking, but in actuality both the small and large ends of the size spectrum have seen growth. In fact, as many as 80 percent of customers used high-resolution devices with screen sizes of 1024 pixels or more in 2011, even screens resembling 50-inch flat-panel TVs, according to Dillard's Director of E-Commerce Kevin Moffitt. However, "most sites weren't taking advantage of this additional screen real estate, including Dillards.com, until just a few months ago," he added.
June 19, 2012
Do you consider yourself a connected consumer? Is your laptop next to your tablet and smartphone on your couch or nightstand? Maybe you have a go-to device for browsing and shopping? Zmags published a new report that reveals consumers don't turn to mobile apps for shopping, but do have device preferences when shopping different retail categories. The report also sheds light on the popularity and potential of tablet and Facebook shopping.
June 19, 2012
After only eight months, Michael Francis, one of the key architects of J.C. Penney's high profile turnaround efforts, is leaving the company, effective immediately. In October, the former Target exec became J.C. Penney's president, responsible for merchandising, marketing, planning and allocation, and product development and sourcing. J.C. Penney announced the parting in a three-sentence statement, noting CEO Ron Johnson will assume direct responsibility and oversight of the company's marketing and merchandising functions. Johnson thanked Francis for his "hard work" and wished him well in his "future endeavors."
June 19, 2012
/PRNewswire/ -- Cravebox, a powerful product discovery platform, today announced that it has been named the exclusive Gift Box partner for David's Bridal, the nation's leading bridal and special occasion authority. Cravebox Curators will ultimately design more than 500,000 co-branded discovery boxes each year, filled with a thoughtful selection of complimentary products and services for brides and bridesmaids who visit David's Bridal for their first appointment. "Cravebox has demonstrated a unique ability to create beautiful and memorable product discovery experiences that consistently delight their members, while cultivating an impressive roster of relationships with brands that are ideal for the
June 19, 2012
New Mexico Business Weekly by , Reporter Related: Commercial Real Estate, Retailing & Restaurants Sports Authority has signed a lease for 40,000 square feet in an anchor location formerly occupied by Mervyn’s at Santa Fe Place. Reporter- New Mexico Business Weekly Sports Authority has signed a lease for 40,000 square feet in an anchor location formerly occupied by Mervyn’s at Santa Fe Place. The store is scheduled to open next spring in New Mexico’s capital city. Texas-based Trademark Property Co. acquired the 571,238-square-foot Santa Fe Place on Cerrillos Road two years ago and has said the leasing of the
