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A report from CPC Strategy says Google Shopping was on average 32.77 percent more cost effective for merchants during last year's third and fourth quarters than Amazon Product Ads. The 2012 Ecommerce Industry Report analyzed the sales data of over 200 online retailers with ad-buying power of over $2.4 million, analyzing over 6 million clicks and $14.6 million in revenue. The study compared the effectiveness of Google Shopping against rival shopping engine Amazon Product Ads.
Mooresville, N.C. -- Loweโs announced that Lara Lee will join the company as SVP customer experience design, effective Feb. 25. She will report to Robert J. (Bob) Gfeller, customer experience design executive. Lee joined Loweโs from global design and...
Amazon.com used to be against collecting taxes on sales to consumers in states where it doesn't have a physical presence. In November, it switched sides. And when the Marketplace Fairness Act was introduced in the House and Senate last week, Amazon was listed among its supporters. So what happened? Lots. Amazon can expect to benefit from the collection of online sales taxes in at least three ways.
J.C. Penney and Macy's are going head-to-head at the New York Supreme Court over whether Martha Stewart's contract with Macy's prevents J.C. Penney from selling Martha Stewart Living Omnimedia products in certain categories. Opening arguments in the case began yesterday.
A federal judge in Nashville, Tenn. said Wednesday that Wal-Mart Storesโ female employees in Tennessee and four other southern states cannot pursue sex-discrimination claims against the retailer through a class-action lawsuit. The class action is being denied because it was filed too late.
Dallas -- Zale Corp. on Thursday posted a better than expected second quarter profit as sales rose at its namesake chain and it cut selling and administrative costs. The company restated its forecast that it will return to profit for its current fiscal...
British fashion mogul Sir Philip Green plans to open 10 more Topshop stores in the U.S. within two-and-a-half years, after launching its first California branch in Los Angeles last week. Topshop, which is part of Green's fashion conglomerate Arcadia Group, also has branches in New York, Chicago and Las Vegas, as well as a partnership with upscale fashion department store Nordstrom.
Plano, Texas -- J.C. Penney Co. announced that Canadaโs Joe Fresh brand will launch in J.C. Penney stores beginning March 15, with a collection of modern basics for women. The collection will be displayed in 750-sq.-ft. to 2,500-sq.-ft. dedicated shops in...
The U.S. Postal Service ( USPS ) has announced a new partnership with Cleveland apparel manufacturer Wahconah Group. The companies will create the โRain Heat & Snowโ line of apparel and โaccessory products.โ The clothes will be designed around the...
NEW YORK, Feb. 20, 2013 /PRNewswire/ -- Iconix Brand Group, Inc. (NASDAQ: ICON) ("Iconix" the "Company") today announced that it has acquired Lee Cooper, a global lifestyle brand with over a 100-year heritage for $72 million in cash. The brand was...