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Overall, media buyers are less optimistic than they were in the second quarter. Nearly half of agencies don't foresee that their clients will increase their spending for 2011, according to a quarterly survey of media buying companies by Strata.

Article: :/g/a/2010/10/15/urnidgns002570F3005978D8002577BD00636B44.DTL advertisement | your ad here Home of the San Francisco Chronicle SFGate Web Search by YAHOO! Businesses | Advanced Quick links to the best of SFGate | Still can't find it? see Site Index News» Today Sections Sports» More Features Food» Travel» Living» Entertainment» Classifieds» Bing vs. Google: The Content Wars Ian Paul, PC World Friday, October 15, 2010 Print E-mail del.icio.us Digg Technorati Reddit LinkedIn Facebook Slashdot Fark Newsvine Google Bookmarks Twitter Share Comments Georgia (default) Verdana Times New Roman Arial Font | Size: More IDG Headlines Get Quote More Technology Companies look to social media

CVS/pharmacy reached an agreement with the U.S. Drug Enforcement Administration and the U.S. Attorneys Offices to pay $77.6 million for failing to properly monitor the sales of pseudoephedrine, a key ingredient in the making of crystal meth. CVS/pharmacy will pay $75 million in civil penalties and $2.6 million in profit forfeitures, and agrees to comply with laws monitoring the sale of pseudoephedrine, according to a statement from the company. Flawed implementation of an electronic monitoring system resulted in excessive sales of pseudoephedrine, which is an ingredient in cold and cough medicines and in popular over-the-counter medicines. The settlement does

Two key trends have dominated the retail sector this year: the robust growth of online shopping and the shift to cash payments from credit.

The two may seem in opposition as online shoppers often use credit to pay for their purchases, but more often online retailers are trying to woo the cash-only customer by providing alternative payment methods.

This holiday season, we’ve prepared YouTube marketing strategies to help you take advantage of this time of the year on the top online video destination.

Outdoor apparel company has named Mark Korros its new CEO and president. Korros replaces Bill Kulczycki at Seattle-based Filson. According to a Filson spokesman, Kulczycki “went to Filson to do a turnaround, originally a three-year commitment that turned into four. The company is in great shape now, poised for growth with new product, catalog direction and web site. He may continue in a consulting role with Filson as well as explore other opportunities.” Korros, 58, previously served as president at Samsonite, FranklinCovey and Central Restaurant Products and “has a solid track record in not only preserving the heart and

In time for the upcoming holiday shopping season, FAO Schwarz will introduce a brand redesign at its flagship location on Fifth Avenue in New York City, 10 holiday pop-up stores, dedicated boutiques within Toys"R"Us stores and online. The brand redesign includes a new logo and new packaging for signature items, which will be expanded. The new signature items include a new Wooden Bake Shoppe, featuring faux stainless-steel appliances, doors that open and close and granite-like countertops; a line of classic tin toys such as a kaleidoscope, tea set, truck and wind-up toys; and a line of four 18-inch collectible

Charming Shoppes said Thursday that James P. Fogarty has stepped down as the company's CEO and has resigned from its board of directors.Anthony M. Romano, executive VP global sourcing and business transformation, has been promoted to COO and will oversee day-to-day operations until a new CEO is named. Michael Blitzer of corporate advisory firm Portsmouth Partners, LLC, will be joining the board and will serve as a consultant as the retailer searches for and transitions to a new chief executive.Charming Shoppes operates 2,094 retail stores nationwide under the banners Lane Bryant, Cacique, Fashion Bug and Catherines Plus Sizes.

Outdoor apparel and equipment retailer The North Face has rolled out a program that uses SMS text technology from Placecast to reach out to shoppers when they land within 1.5 miles of one of the chain's 31 stores. Automatic check-in messages are sent to the cell phones of customers who have opted in to the program. Merchants including American Eagle and REI have launched smaller tests of the service, but North Face is one of the first to debut a national program.

MONTREAL, Oct. 14 /PRNewswire/ -- Private sales e-tailer Beyond the Rack announced today the appointment of Shawn Kernes as the company's new Vice President and Chief Technology Officer. In this role, Kernes will lead the company's technology teams in both its Montreal and New York offices. (Photo: http://photos.prnewswire.com/prnh/20101014/NY81678 ) (Photo: http://www.newscom.com/cgi-bin/prnh/20101014/NY81678 ) (Logo: http://photos.prnewswire.com/prnh/20100426/NY92666LOGO ) (Logo: http://www.newscom.com/cgi-bin/prnh/20100426/NY92666LOGO ) Mr. Kernes has a wealth of experience in building and managing technology teams. He has held a wide range of senior executive roles in various high growth companies. Kernes was founding CTO and VP Technology at Stubhub, Senior Director of Product