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Walmart+ is 50% Off Ahead of Prime Day Sale

Walmart is seeking to acquire more members for its premium loyalty program, Walmart+, with a 50 percent off deal for a year. The half-off deal lasts through July 18. The timing of the offer strategically leads up to Amazon.com's Prime Day event, which is scheduled for July 16 and 17. Walmart+ subscribers gain early access to major…

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Mastering Customer Journey Mapping: Strategies for Modern Retailers
July 15, 2024 at 8:40 am

The ways in which shoppers engage with brands today is endlessly nuanced and dynamic. Research by Upland BlueVenn reveals that the average consumer today engages with brands through 20 different online and offline channels, including in-store visits, mobile browsers, social media, radio, and television. But while it’s well documented that consumers are more empowered than…

Infographic Reveals Gift Card Program Best Practices
July 12, 2024 at 12:48 pm

NAPCO Research recently produced a pair of comprehensive reports on the state of the digital gift card industries in the U.S. and Australian markets. These studies, produced in conjunction with Blackhawk Network, evaluate the purchaser and recipient experience for both digital and physical cards of a brand's own gift card, based upon 100-plus unique criteria.…

Item-Level RFID is an Essential Part of an AI Ecosystem for Retailers
July 10, 2024 at 8:28 pm

According to Statista, 73 percent of retailers are already using artificial intelligence, and a further 15 percent are planning to implement the technology over the next 12 months. AI is proving to be a valuable tool within the retail sector, from delivering personalized product recommendations for customers to enhancing inventory-based decision-making and predicting demand, among…

3 Statistics That Sum Up the State of Product Content in 2024
July 10, 2024 at 8:11 pm

As consumer shopping habits expand beyond weekend trips to the brick-and-mortar store to now include online browsing, detailed product content has continued to grow in importance. It’s often the first impression retailers make and how consumers experience it can mean the difference between a quick bounce from your website and a longer shopping session that…