May 1, 2025
 

The Cost Behind the Cost: Why Retailers Need to Rethink Their Payment Strategy

by Emanuel Pleitez

Credit cards and e-commerce now dominate modern retail, making cash increasingly obsolete and payment processing critical to a retailer’s financial health. Yet many small and medium-sized businesses still do not fully understand how processing fees impact their bottom line.

 

Saks Launches a Luxury Storefront on Amazon

by Joe Keenan

Saks Fifth Avenue has launched a multibrand luxury storefront on Amazon Fashion, according to a Tuesday press release. The new shopping section is called Luxury Stores at Amazon. It features a selection of merchandise curated by Saks Fifth Avenue, including women’s and men’s ready-to-wear, beauty, shoes, handbags, and accessories. The launch is accompanied by specially designed…

 
  

How AI Is Turning E-Commerce Loyalty Programs Into Dynamic Customer Ecosystems

by Chemi Katz

Shoppers today expect brands to know them, engage them, and offer value beyond transactions. Loyalty programs that once thrived on simple rewards are evolving into something much more powerful: dynamic customer ecosystems that foster deeper relationships, personalized experiences and long-term engagement. This transformation is being driven by rising consumer expectations. Shoppers now demand seamless, rewarding…

 
 
 

Conversion Blind Spots: Missed Moves That Could Be Costing You Sales

With average e-commerce conversion rates hovering between 2% and 4%, there’s a massive opportunity hiding in plain sight. This live, interactive session dives into the common blind spots that cause shoppers to bounce, carts to get abandoned, and revenue to slip through the cracks.

 

 Insights & Analysis

The Power of AI, Mobile-First, and Performance Ads in Unlocking Global Retail Growth

by Greg Wang

Fueled by mobile commerce and innovative acquisition strategies, retailers are expanding globally. The rise of brands like SHEIN and Temu has raised the bar, showing that mobile-first and data-driven approaches can drive extraordinary growth in international markets. Adjust’s latest Mobile App Trends report finds that e-commerce app installs grew 17 percent year-over-year in 2024, with…

 

How Predictive AI is Powering Smarter, More Personalized Loyalty Programs

by Alfred Sin

Loyalty programs have long been a cornerstone of customer retention strategies. However, many still fall short of delivering the personalized experiences customers expect. Traditional loyalty programs often rely on static rules and broad segmentation, offering generic rewards that fail to inspire true loyalty. Predictive artificial intelligence is changing that. It enables brands to build smarter…