Technology
December 2, 2015 at 10:07 am
Online stores have a huge advantage with targeted marketing. From the moment you land on ASOS’ website, your path is monitored and analyzed. Click on a skirt or jumper, and you’re invited to “shop the look” or told “you might also like.” Leave the website to check the news on The Wall Street Journal or…
November 20, 2015 at 10:55 am
In an attempt to appeal to design-conscious consumers, major athletic shoe brands like Nike and Adidas have been investing heavily in 3-D printing. Now, New Balance is aiming to beat both to the finish line. Yesterday, the company announced a new running shoe model that incorporates a 3-D printed midsole. The shoe will be available…
November 18, 2015 at 10:23 am
Almost a year ago, Healey Cypher was proudly showing Forbes around eBay’s retail innovation lab, a secretive arm of the e-commerce giant that he had built from scratch to develop technology for brick-and-mortar stores. Having cobbled together funds and uncovered a forgotten office space a few miles from the company’s San Jose headquarters, the 31-year-old…
November 13, 2015 at 10:08 am
Fossil has agreed to acquire Misfit, a maker of wearable devices, for $260 million to shore up its technology as it pushes into smartwatches. Misfit makes a variety of wearable devices, such as fitness and sleep-tracking wristlets and a clip-on smart button that tracks activities. Fossil singled out Misfit's battery-life technology as a particularly appealing component.
November 10, 2015 at 9:56 am
Retailers are scanning shoppers with high-tech tools to automatically pick out suspected thieves, absent rules to protect privacy. In the old days, when a store caught someone stealing, a detective would march the thief to a backroom and take his picture with a Polaroid camera. The photo would be added to the retailer’s in-house rogues gallery…
October 30, 2015 at 10:32 am
Lowe's is taking 3-D printing to new heights. The home improvement chain has partnered with manufacturing company Made in Space to equip the International Space Station with a 3-D printer. Starting next year, astronauts will be able to print Lowe's-branded tools like ratchets and bolts. The printer is meant to save room while also helping astronauts…
October 26, 2015 at 4:53 pm
Brooks Brothers is best known as traditional brick-and-mortar retail brand that sells classic men’s styles, including suits, shirts, neckties and more. Therefore, it might be surprising to some that the nearly 200-year-old retailer (it was founded in 1818) is leading the way for others by investing heavily in innovation and technology to spur its future…
October 26, 2015 at 3:20 pm
Lionel, the iconic model train maker, recently launched two e-commerce websites — Lionel Trains, Lionel Racing — on NetSuite's SuiteCommerce platform. In episode nine of Total Retail Talks, Rick Gemereth, chief information officer and senior vice president of Lionel NASCAR Collectables, discusses the benefits of being on a cloud-based e-commerce platform and how it's impacted…
October 23, 2015 at 4:35 pm
This webinar offers insights and tips on how retailers can leverage digital technologies to better engage and sell to consumers.
October 22, 2015 at 11:15 am
Google has launched Shopping Insights, a tool that lets retailers see product search trends across the U.S. By harnessing its massive trove of shopping intent data – i.e., information that shows what kinds of products consumers have researched, and from where – Google hopes retailers will be able to better plan marketing strategies and where to stock…
