Why Not Poll Your Customers?

We’re no exception. On the CatalogSuccess.com Web site, we’ve upped the frequency of our reader poll to once a week to coincide with the weekly distribution of our other e-newsletter, Catalog Success Idea Factory. It’s helped us — more importantly, you — gain a better idea of what your peers are doing, how they’re handling adversity, such as the postage increase, how their mailing and marketing plans are changing, and so forth. So I encourage you to keep casting your vote each week, then view the results.