The Monthly Retail Social Juice Index Spotlight: Wayfair.com, King Arthur Flour, Barnes & Noble

One fan expressed sympathy for Barnes & Noble's social media team and seemed alright with the nature of the debate, writing, "For the most part the posts have been within the community guidelines. BN doesn't normally remove negative posts unless they break a rule." Unfortunately, it's unclear which rules she referenced. Community guidelines aren't posted, and Barnes & Noble allowed comments to its status updates and fan posts on its Timeline to contain both vulgarities and graphic images.