Strategy: Cost-Cutting, Revenue-Building Checklists ’09
Don’t cut recklessly; it’ll cost you
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
The economy’s in the tank. Costs continue to increase. Response rates are down. What can you do to cut costs that you haven’t done already? You can’t slash and burn your way to prosperity, even in difficult economic times. I see catalogers making cost-cutting decisions that’ll negatively affect their businesses in the long term. It’s not just a matter of reducing expenses, but rather a combination of continued marketing with smart expense control.
0 Comments
View Comments
Related Content
Comments